May 03, 2012
In a world where you can share information almost instantaneously and interact with audiences using a multitude of channels, presentations have taken on a new level of significance in their ability to deliver a message. PowerPoint just doesn’t cut it anymore and new contenders such as Prezzi, Slide Rocket and Keynote highlight this hankering for a new and more engaging format of delivery. However, these are just the new shiny tools – so what actually makes an engaging presentation?
tagged with: design, industry insight, live event
April 25, 2012
The value of an online community is priceless to both a community and its creator. They can influence your output with crowdsourcing, generate peer to peer advocacy and present the ultimate market research forum; in short they can be the most valuable asset to your business, providing direct access to your target market. Yet, it's easy to get caught up in the all-conquering, public facing world of social, when really, there is another option.
tagged with: digital, industry insight, social media, web development
January 25, 2012
Mobile internet usage in the UK has risen consistently in the past few years, so the opportunity to capture customers whilst they are on the move is ever increasing. If recent trends and reports are anything to go by, then mobile sites could produce much higher conversion rates than standard desktop visits. Yet a massive 70% of company websites are not optimised for mobile browsing.
tagged with: digital, industry insight, web development
October 06, 2011
Our Director of Film and Video, Dan, woke up this morning with a very strange hollow feeling, the cause being the sad news that Steve Jobs had passed away. Strange, given he'd never met the man; however the way in which Steve has influenced and touched his and all our lives here at HGA Creative is perhaps the reason behind it.
tagged with: industry insight
October 03, 2011
Our resident Social Media Strategist, Charley Caines set out for London last month in search of some nuggets of expert social knowledge from some of the industry's finest digital and social players.
tagged with: industry insight
September 28, 2011
Last week was a great week for us. We were given the opportunity to experience a fantastic two day training and development programme delivered by our friends at Advance Performance all the way from the USA.
tagged with: industry insight
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