Warburtons
Warburtons approached HGA to help them translate a huge piece of “demographic segmentation research” into a communication campaign that would translate the findings into memorable, meaningful and relevant characters that internal and trade audiences would immediately understand and be able to identify.
The Warburtons team had only 3 weeks to complete the production before its launch – and in that time we wrote, cast, shot and edited 8 separate video programmes, designed and produced desktop brochures, posters, exhibition materials and other launch collateral. All to great delight from the client and to an even more positive reaction from the intended audiences.
