HGA Creative Communications

Understand

Phones 4u have been a long standing client of ours, so when they asked us to help them with a charity event they wanted to stage we were on board from the word go.The 'Lakes Charity Challenge' involved 180 people all descending on the Lake District to tackle a variety of sports challenges and get pushed to their limits all in aid of charity.

Engage

To really capture the dedication and energy the Phones 4u team put into the cause, the HGA Creative Video Team captured every ounce of blood, sweat and tears that went into the weekend all on film. Activities included trekking, mountain biking, canoeing and rock climbing and much more. Everything was filmed in full HD using a variety of camera equipment and edited by the Video Team.

Deliver

The result? A 13 minute journey taking the viewer through the host of emotions and challenges the competitors faced and a fantastic reminder for Phones4u employees of all the hard work they put in to make a difference.