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  • 130 Years Walled timeline
  • 150 bricks
  • 100 flags
  • 30 members of the community

Nationwide Community Board Launch

The Centre for Life, Newcastle

Sometimes it’s not about how many you reach, it’s who you reach.

For long-standing client Nationwide, we created an inspiring pilot launch for their Local Community Board – empowering people to make a difference through an engaging live experience.

We transformed the foyer of Newcastle’s Centre for Life into a heritage walk through Nationwide’s 130-year history of helping people. 30 members of the community were given a commemorative brick on which to write their suggestions for the scheme – creating a wall of shared ideas that was both a plan of action and a collaborative work of art. Maps and flags inscribed with community issues further decorated the public display – enabling Nationwide the opportunity to give locals a voice.